Website & Booking System
Bespoke websites and integrated booking systems engineered around performance, user experience, SEO and conversions, built for play, activity and leisure operators across Ireland.

PALI's Preferred Website & Marketing Partner, providing custom websites, 0% commission booking software and commercially focused digital marketing exclusively to PALI members across Ireland.


Myk Baxter Marketing has partnered with PALI to give members direct access to experienced, commercially focused support across websites, online bookings and digital marketing. No middle layers, no generic agency packages, just practical work built around the real needs of the Irish leisure sector.
Whether you run a play centre, activity provider, visitor attraction or leisure business, our focus is the same: reduce unnecessary costs, simplify day-to-day administration and generate more bookings through your own channels.

Take online bookings and payments through your own website without MBM taking a percentage of every sale.
Explore booking softwareFast, mobile-first websites designed around your activities, parties, locations and customer journey.
Explore websitesImprove your visibility when local customers search for parties, play centres, activities and family experiences.
Explore SEOReach people actively searching for the services, experiences and events your business provides.
Explore Google AdsGenerate awareness, website visits and bookings through professionally managed Facebook and Instagram campaigns.
Explore Meta AdsTurn previous customers into repeat visitors through targeted campaigns, birthday reminders, seasonal promotions and automated journeys.
Explore email marketingOur custom booking software integrates directly with your website, giving you greater control over bookings, payments, availability, customer information and daily administration.
MBM charges 0% commission on the value of your bookings, helping your business retain more of the revenue it generates.
Standard payment-processing charges from the selected payment provider may still apply.
Discover how MBM helped Jungle Den create a faster, easier customer experience, develop a custom multi-location booking system and remove third-party booking charges.


Booking, ranking and revenue results will be published here once verified with Jungle Den.
To be added once approved wording has been supplied.
Your customer database is one of your business's most valuable assets. MBM helps PALI members use customer data responsibly to encourage repeat visits, promote parties, fill quieter periods and increase awareness of seasonal events, memberships and special offers.
MBM is an established marketing agency, founded in 2010 and led by Myk Baxter, with more than 22 years of digital and eCommerce experience across the UK, Ireland and international markets.
Preferential PALI member rates
Free initial consultation
Free website and marketing review
Access to 0% commission booking software
Sector-specific recommendations
Priority project consideration
Ongoing technical and marketing support
Solutions for single and multi-location operators
503 reviews across Google, Trustpilot and Facebook, the kind that don't come from a request form.
Morning Myk, just had a look at the dashboard. We've doubled enquiries this month and the new product page is outperforming the homepage. Can't quite believe it. Thank you 🙏
Can't recommend Myk Baxter enough for his help building me a fresh new site for my removals business. Myk & his team have gone above & beyond, thanks again, 5 star service.
Myk and MBM have done an amazing job. Great communication from start to finish, professional and offering the best advice. For me, there's no one else I would use. 10/10.
Mate, three new leads from Google overnight. Sales team is panicking (in a good way). Whatever you tweaked last Friday, keep doing it.
"Their SEO work has been phenomenal. We went from page 5 to page 1 for all our target keywords within 6 months."
"Top team. Friendly, available, and they actually pick up the phone. Three years in and still our first call."
"We've worked with four agencies in ten years. MBM are the only ones who treated our business like it was their own."
Myk and his team have done an outstanding job on my eCommerce website. I've seen an increase in sales, the website is functioning 10000x better. Amazing job and would definitely recommend!!!
The website and the whole experience was absolutely top draw. They nailed the brief and any tweaks were never a problem. I've already seen the benefits, landing more jobs as the credibility from the website has taken my business to the next level.
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Book your free consultationWe work with ambitious operators that value quality, strategy and long-term growth. To help set expectations from the outset, our services typically start from the following investment levels. PALI members receive preferential member rates.
Bespoke websites and integrated booking systems engineered around performance, user experience, SEO and conversions, built for play, activity and leisure operators across Ireland.
Short-form ad creative, Reels, TikToks and venue promos, AI-enhanced video built to convert on paid social.
Ongoing SEO, Google Ads, Meta Ads and content strategy, focused on measurable, compounding booking growth.
Fast, secure managed cloud hosting with proactive monitoring, uptime safeguards and senior technical support.
Updates, refinements, security patches and priority technical assistance, so your site keeps earning long after launch.
Review generation, brand monitoring and crisis response to protect and grow your online credibility.
Every project is different and pricing varies depending on scope, complexity and business requirements.
Ready to scope the right number for your business?
Book a free consultationBook a free, no-obligation consultation with MBM to discuss your website, current booking system, digital marketing and opportunities for future growth.